WELCOME TO THE WORLD OF LINNEA
Founded in 2009, LINNEA is a luxury brand of home fragrances and goods built on a foundation of quality and fine craftsmanship. The name LINNEA is a tribute to our family’s rich Swedish lineage and a nod to Sweden’s national flower, Linnaea Borealis. At our helm, Laura Cler continues to build a brand focused on quality, integrity, and social consciousness. As a world traveler and lover of beauty, Laura infuses adventure and substance into every scent and product. LINNEA is the culmination of our most meaningful moments and collected experiences. We are an accessible luxury brand that is sustainable, mindful, and created for all. Pictured is the home where it all started and our beloved dogs, Sasha and Mackey. This illustration is featured on the back of all of our products as a reminder of far we have come.
MEET THE LINNEA TEAM
We prioritize independent and local suppliers and pay our team of artisans living wages. Our eight holistic pillars—physical, nutritional, emotional, social, spiritual, intellectual, financial, and environmental reflect our commitment to integrity and thoughtful stewardship across every aspect of our business and community.
FAQs
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what makes linnea different from other home fragrance brands?
Founded in 2009 by mother-daughter duo Lynn Manley and Laura Cler, LINNEA is a luxury brand of home fragrances built upon a foundation of both quality and craftsmanship. This unwavering commitment to quality - our tried and true method of creating artisanal candles and home fragrance experiences for more than a decade - is what sets LINNEA apart from other brands on the market.
LINNEA products are sourced with intention and mindfulness, focusing on supporting other small businesses and suppliers. Our candles are created using all-natural soy wax, 100% cotton wicks, and our reed diffusers are made with an environmentally-friendly, alcohol-free base. Both are expertly blended with the highest quality fragrances.
We emphasize quality over quantity, create objects of beauty with the finest ingredients, and care greatly about our employees and community. The difference is illuminating.
How do you pronounce your company name, and what does it mean?
Linnea {le-NAY-uh} is a small pink mountain flower named after the famous Swedish naturalist, Carl von Linné, who invented the classification of plants, animals and all living things. Linnea is a popular girls name in Sweden and is also the national flower of Sweden. Linnea is a name that is deeply rooted in our founders’ family heritage. We chose our name not only as a tribute to our ancestors and the strong women who came before us but also to pay homage to the beauty that exists in our natural surroundings.
Do you give to charitable organizations, and/or how do you give back to your community?
LINNEA is proud to partner with multiple charitable organizations and our philanthropic commitments are ongoing. Our partnerships have included One Tree Planted®, Feeding America®, The National Breast Cancer Foundation Inc®, Alzheimer’s Association® and more.
how are your products made?
At LINNEA, each step of our process involves the touch of human hands. From blending, pouring, packaging, and shipping to your front door, our product is designed with passion and an unwavering commitment to quality and beauty.